Eretz Moreshet — Heritage Content Portal
A digital heritage content portal, dozens of brand films for heritage sites, and the 'Gam Ani Ba'Orot' Jerusalem Day festival — a multidisciplinary flagship project.
The challenge
Eretz Moreshet — the National Center for Documenting Jewish Settlement — wanted to make a vast treasure of heritage sites, archives and historical stories accessible to the wider public. The challenge was twofold: build a modern digital home that honors the past yet speaks today's language, and create rich visual content that turns buildings, documents and memories into an emotional experience that invites visitors.
The solution
We built a comprehensive heritage content portal — a clean browsing experience, a site search engine by region and type, and rich content pages combining text, archive and video. In parallel we produced dozens of brand films for the heritage sites — from on-location cinematic filming to editing, narrative and voice-over — telling the story of each place. Finally, we produced the 'Gam Ani Ba'Orot' Jerusalem Day festival at Beit Orot: creative concept, visual campaign and end-to-end event production.
The results
A single digital platform that unites sites, events and heritage content and invites the public to visit and explore; a growing library of brand films used across the center's digital channels; and a Jerusalem Day festival that became a well-attended celebration of the Jerusalem story.
Related projects
All projects
Let's build your next move
Tell us about the project — and we'll get back with a proposal and an action plan.